• personal

  • kathleen lota

I´m a seasoned professional with 20 yrs experience who is passionate, dedicated and adept at managing multiple projects at one time. I consider myself a Mac geek with a passion for both Web and Graphic Design. I have solid experience in print and marketing collateral, branding, corporate identity, packaging, advertising and large scale graphics. I'm also well versed in front-end web design, development and information architecture. I hand code in CSS and HTML, dabble with Flash and Wordpress, utilize and understand SEO, Social Networks and Google Analytics.

I´ve worked with large and small clients and have welcomed the challenges that each have brought to the table. I understand business and marketing objectives as well as the need to have strong time management skills in order to meet deadlines. I’m a perfectionist with solid work ethic. I have a unique sense of color and typography. I believe in the power of white space. I know what it takes to get the job done.

EDUCATION: BFA in Graphic Design, 1992, Rochester Institute of Technology, Rochester, NY

Davis & Company, Senior Designer, Glen Rock, NJ 08/11 -
Brandvoice, Art Director/Consultant, Tenafly, NJ 11/10 - 7/11
Prudential, Art Director/Consultant, Newark, NJ 10/09 - 03/10
Tisha Creative, Art Director, Hoboken, NJ 05/07 - 06/09
Woodside Design Group, Senior Designer, Butler, NJ 12/03 - 02/07
Graetzer Communications, Senior Designer, Tuxedo Park, NY 09/01- 12/03
VocalTec Communications, Web Designer/Web Design Manager, Fort Lee, NJ 01/97 - 04/01
Paper Direct, Product Designer, Secaucus, NJ 02/95 - 01/97
Briechle-Fernandez, Graphic Designer, Springfield, NJ 04/93 - 02/95

Adobe CS6: InDesign, Photoshop, Ilustrator, Dreamweaver, Flash, Acrobat and QuarkXPress: 8.5
Code: (Hand-Coded) CSS and HTML.

If you strive for excellence but have no heart, your work has no soul.

  • professional